We Are Museums 2018-Marrakech
We Are Museums is a platform dedicated to instigating transformative ideas within the museum/culture community by tackling intersectional issues: art and tech, new ecosystems, climate change etc. and challenges institutions to be socially impactful.
From 2013 to 2019, WAM organized yearly B2B paid events known in their segments as not-to-miss occasions to connect with a community of young deciders, rising startups in arts and tech, and new rising ecosystems with each different venue.
The unofficial birth of A Million Dots, WAM 18 Marrakech was headed and curated by AMD’s Founder Claire Solery, from the ideation process to delivery. This included themes and direction to harmonize global and local, programming, all partnerships and sponsorships, communication, organizing Tech Loves Culture, a mini startup fair designed for tech innovators to meet their budding markets, and full event implementation with a dedicated team. Prior to that, Claire had assumed part-time executive duties at the organization from 2013 to 2017.
WAM 18 got rave reviews from participants whose attendance reached an all-time high of 450+ (300+ conference and 150+ city program) over 3 days, both content and experience-wise. The first foray into Africa after an all-European line-up, it set the organization further apart as a game-changer, and a big hit with the young leaders demo in the 35-40 age bracket.
WAM 18 was conducted in English and French with occasional Arabic facilitation and gathered participants from 26 countries and 3 continents.